RuneScape maker Jagex vows no generative AI for in-game content
Published at: 29/01/2026

RuneScape maker Jagex says it will never use generative AI to make in-game content
Jagex, the developer of the popular MMORPG RuneScape, has announced that it will not use generative artificial intelligence (AI) to create in-game content. This decision aims to maintain the quality, consistency, and creative control over the content produced for RuneScape.
What was announced
- Jagex stated that all in-game content will continue to be created by human developers.
- The company emphasized the importance of authenticity and human creative vision in the development of RuneScape.
Relevance for developers
This decision by Jagex highlights the importance of quality control and creative direction in game development. For developers, this means that while generative AI can offer useful tools, human oversight and creation remain crucial to ensuring the integrity of the game.
Impact
Jagex's stance may influence other developers to carefully consider the use of generative AI in their own content creation processes, balancing efficiency with the need to maintain authenticity and quality.
Source: Original Link
I think it's pretty cool that Jagex is taking a stand against using AI to create content. It shows they care about maintaining the game's identity, right? Like, nobody wants to see RuneScape turn into a meaningless pile of machine-generated stuff. I respect the move! 🚀